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SurfPrep has new national sales and marketing director

SurfPrep Sanding by Dixon Enterprises has named Louis C. Jasso as its national sales and marketing director. Jasso has worked with the firm as a consultant since October 2018.

Formerly the president of Elite Fine Finish in Houston, Jasso has more than a decade of experience in the commercial and residential wood products industry, according to the company.

He will oversee distributor relations while developing and training the sales team.

“Louis is highly skilled in management, marketing and customer relations,” Skylar Faria, founder and president of SurfPrep/Dixon Enterprises, said in a statement. “His extraordinary knowledge of our industry, coupled with his drive to bolster the knowledge and success of our woodworking customers, will allow us to better serve them in many ways. We welcome his drive and dedication and look forward to growing our brand and branching into new markets with Louis at the helm of our marketing efforts.”

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